Paid search judged on pipeline
Every campaign is paced against a CAC ceiling you agree to up front, with separate economics for USD, AED and PKR so one market never quietly subsidises another.
Scope
What's included
- Search, Shopping and Performance Max builds
- Offline conversion imports from your CRM
- Bid strategy, budget pacing and dayparting
- Negative keyword and search-term hygiene
- Landing page testing tied to ad groups
- Competitor and auction insight tracking
What you actually receive
Account rebuild
Clean structure by intent and market, with conversion tracking you can audit line by line.
Weekly optimisation
Query mining, bid and budget moves, creative rotation and a written change log.
Creative and copy
Ad copy variants per region, plus landing pages when the existing page is the bottleneck.
Financial reporting
Spend, CAC, payback and contribution margin — the view your CFO signs off on.
How we adapt this for each market
High-CPC verticals handled with tight match-type control and offline conversion feedback loops.
Arabic and English ad sets, Gulf seasonality, Ramadan and DSF planning built into the calendar.
Low-CPC, high-volume accounts where cash-on-delivery and lead quality filtering matter most.
Questions
Other services
Technical SEO, entity-led content and digital PR that compound long after ad budgets stop.
Meta, TikTok, LinkedIn and Snapchat systems with creative built per region.
Google Business Profiles and location pages so nearby buyers find the right office.
Fast, conversion-first websites and landing pages with clean tracking baked in.
Server-side tracking, one revenue dashboard, structured testing and AI workflows.